Advertising with a pencil

Many companies use promo materials to raise the public's awareness about their company, brand, products etc. Many times with a cheap plastic ballpoint that has the name printed on the side. Why not be a bit different and use a pencil instead.

Koh-I-Noor has a catalog to present their advertising products. In the images, you can see a lot of known brands using Koh-I-Noor pencils for marketing purposes

The pencils come in a variety of forms, and sizes and are using the colors of the brands they represent.

I really like the idea of using something less plasticky for marketing, plus they do not look all the same.

A double treat for me, apart from the cool idea of having marketing material in form of a humble pencil, is that I work for one of the companies that is present in the Koh-I-Noor catalog.

Continental Typewriter at a flea market

No pencils or fountain pens for today, just a little part of the history of writing, or IT :)

Even though last weeks had unstable weather and today according to the forecast it was not different I chose to get up early in the morning and go to the local flea market, that takes place every Saturday. It is the first time I go, and I heard that the best is to go early in the morning. Just to demonstrate how relative things are, I chose to go at 9 o'clock as it is a Saturday, but the flea market opens up at 4 am.

Anyway, I started roaming around, looking here and there. In all this time I didn't even notice the shining sun and the fact that my head and arms are getting burned. Going through junk is mesmerizing and creates a weirdly satisfying feeling.

Between the kitsch, junk, CE (China Export) and other things I can not put a tag on, I saw a part of history, writing or IT. I do not know where to put it.

I think the category for it is IT, as the seller put this Continental Typewriter next to laptops.

I can remember that one of my grandmother's neighbor had a typewriter, and I wrote so Mambo Jambo about 25 years ago or so. At the moment I didn't know how to write, as I haven't started school, but I was fascinated by the fact you could see the letters move to make an imprint on the paper.

I did a quick search on the internet and the last Continental Typewriter was produced in 1954.

Maybe this is not your, "cup of tea"... No problem, there were still a lot of things to see and buy                       I took home a #22 spanner, a punch, and a tailor's ruler. Maybe next time I will find some old fountain pens or something related to writing that is worth checking out.